Off Page SEO is frequently overlooked by the majority of professional service firms that do not outsource the search engine optimization for their online businesses. In fact, the majority of professional websites do not make as much use of off-page SEO as do so-called amateurs that use internet marketing to earn themselves extra spending money.

A major reason for that is that many look upon off page SEO as involving back-links from other websites, attained through reciprocal links, link farms, reciprocal link-building software and submissions to website directories. Only now are many professionals considering article marketing as a possible means of attracting the links back to their web pages that are becoming increasingly more essential for Page #1 listings on Google.

In fact, many are now finding article marketing to be of the most successful online link-building techniques around today, offering several ways in which both links and direct visitors can be achieved from a well- constructed marketing campaign. However, there is more than article marketing in the successful off-page SEO basket of opportunities. Here are a few of them that you might not have thought of: